The Latitudes Rewards Members Cruise has quickly become a highlight for those loyal to the NCL brand. Coming into its 4th year and bigger than ever, the team requested that the event get proper branding. This cruise changes ship and destination every year, so they wanted something that could evolve and have the essence of that year’s destination. Additionally, the imagery for the campaign should invoke a fun and carefree feel.
Work done: Conceptualizing, Branding, Image Selection, Mockups
